Informatica OEM Program

A Reusable Infrastructure to Assure That Your Customers Are Relying on Good Data

Data and its formats are proliferating exponentially. The success of any organization depends more and more on the effectiveness of its many software applications. Decision makers and business users will judge software applications by their ability to deliver business value. This all depends on the reliability, accessibility, and usability of their data.

A comprehensive, reusable data integration infrastructure
Informatica accesses and delivers reliable data to decision makers and business users and to the applications on which they depend.

In implementing new software, the integration and migration of data used by the application is often not considered in advance. And yet, the value of the application depends on easy access to reliable data. The project is not complete and the customer is not happy until the data is easily accessible and delivered in a usable format. Informatica handles that critical step for many software vendors and thus reduces the risk that unreliable or inaccessible data will hinder the success of the project. Software vendors who enter an OEM agreement with Informatica gain a competitive advantage with a data integration and data quality product that they build once and deploy anywhere.

Informatica Highlights

• The leader in data integration - We supply a comprehensive data integration solution including data integration, data quality, and complex data transformation (e.g., email, spreadsheets).
• Neutral - Unlike our competitors, we have no platform bias.
• Codeless Software Development Kit - We make it easy and non-hazardous to integrate our software with other products and services. 
• Reusable - Build it once and deploy it anywhere. 
• High performance architecture - Our platform is built to address mission-critical deployments.  
• The Informatica OEM Partner Program completes your integration and go-to-market strategy.

The Benefits of Clean CRM Data
A leading information provider in the financial services industry uses Siebel globally for their CRM processes. They used Informatica Data Quality to cleanse name, address, email, and phone data within Sieb and then to implement data quality scorecard processes to maintain the quality of the data.

Results

• Met targets for customer retention, sales force productivity
• Improved cross-sell and up-sell
• Improved customer data quality by 90%

Advantages of an OEM Agreement with Informatica

• Enhance, extend, ensure your own solutions to increase data delivery and value to your customers.
• Build once, deploy anywhere with a metadata-based solution that enables reusability, allowing you to prepackage mappings and transformations unique to your solution.
• Reduce dramatically the risk that your applications will not deliver the anticipated ROI to your customers due to inaccessible or poor quality data.
• Reduce time-to-install and increase ROI of your sales by removing the risk of time-consuming and error-prone hand-coded data migration.
• Build a technology platform for future releases of your software with a reusable platform.
• Give your technology a complete and neutral integration infrastructure with
  • Universal access, transformation, and delivery including complex data exchange
  • Integrated Data quality
  • Change data capture capabilities to update the data the instant a change happens
  • An intuitive, business-friendly, cross-functional interface
  • A code-free software development kit

Products Available for OEM Arrangements
The following Informatica software can be embedded into the packaged applications and service offerings you develop, distribute, or host:

• Data Integration - PowerCenter, PowerExchange
• Data Quality - Informatica Data Quality, Informatica Data Explorer (with PowerCenter)
• Unstructured Data Exchange and Transformation - Informatica Complex Data Exchange (with PowerCenter)