Product Information Management (PIM)

Control Multichannel Commerce with Centralized Product Information Management

In multichannel commerce, poor data quality leads to inefficient internal processes and inaccurate analyses. But cleansing product data alone isn’t the answer— retailers, distributors, and manufacturers need a comprehensive solution that covers much more. Informatica PIM (Product Information Management) meets this need by combining product information management with robust capabilities in data integration and governance. As a single repository of all product data for distribution in all sales channels, Informatica PIM provides a cohesive, centralized platform for multichannel commerce.

• Accelerate time to market with quick product launches across channels
• Increase efficiency with improved multichannel execution
• Increase margins and conversion rates in e-commerce

Informatica PIM Key Features

Seamless Data Integration and Rapid Supplier Adoption

• Integration of disparate product data from manufacturers, suppliers, agencies, retailers, service providers, and customers
• Seamless connection into existing systems through certified interfaces and strategic partnerships with ERPs such as SAP

Centralized Product Information Management with Data Governance

• Digital asset and product information management from a central location, including workflows, end-to-end processes, creation of products, and data validations
• Maintenance of product data in a media-neutral format, enabling easy location and automatic formatting for a specific publication channel

Product Information Management with Streamlined Multichannel Commerce

• A single platform of product information management for current sales and marketing channels, enabling easy adoption of future business
• Full integration into all key sales channels—e-commerce systems, e-procurement systems, catalogs, mobile devices, points of sale, or data synchronization
• Prebuilt templates and integration with leading e-commerce solutions such as IBM WebSphere Commerce, Oracle ATG WebCommerce, Intershop, Demandware, and Oxid eSales