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Welcome
Veja o potencial da informação. E coloque-o em prática.
As comunidades do Potential at Work reúnem os principais líderes em tecnologia para discutir suas opiniões e visões sobre o mundo em constante mudança das informações. Nelas, você encontrará análises estimuladoras, entrevistas do setor, podcasts semanais e muito mais - tudo original e disponível apenas lá.
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For Information Leaders
See big data through a different lens
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For Sales & Marketing Leaders
5 reasons your CRM system isn’t working—and what to do about it
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For Developers
Successful data discovery aligns business goals with IT priorities
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For IT Leaders
How CIOs can integrate those who embrace—and avoid—BYOD
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For Architects
Can You Architect Your Way from Sluggishness to Speed?
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For Information Leaders
Are you keeping your business analysts in the dark?
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For Application Leaders
Less stress, more success: how to engage with business on cloud strategy
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For IT Leaders
Shadow IT: fight it, embrace it, or adapt to it?
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For Application Leaders
5 steps to a successful cloud application strategy
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For Architects
Whose Fault Is the Integration Hairball? Your Chance to be a Hairball Hero
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For Sales & Marketing Leaders
10 steps to mastering data for a more predictable sales cycle
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For IT Leaders
Take the leap into big data
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For Developers
Use lean integration principles to clean up your metadata mess
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For Application Leaders
Navigating the SaaS landscape
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For Sales & Marketing Leaders
Don’t let bad data be a deal killer
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For Architects
Can Canonical Design Solve Your Point-to-Point Integration Complexity?
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For Developers
7 reasons a seasoned developer is an asset to any big data project
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For Information Leaders
Whatever you do, don't lead with the data. Or the governance.