Finalists Announced For 2008 Informatica Innovation Awards

Annual awards honor trend-setters using data integration to drive business value

REDWOOD CITY, Calif., May 13, 2008 -  Informatica Corporation (NASDAQ: INFA), the leading independent provider of data integration software, today announced the finalists in its 2008 Informatica Innovation Awards competition, honoring enterprises whose innovative implementations of Informatica solutions exemplify the state-of-the-art and expanding business value of data integration. Individual category winners, and the overall "best-of-the-best" winner, will be announced on June 4 at the Las Vegas Hilton as part of Informatica's 10th annual user conference, Informatica World 2008.

The 2008 finalists were selected from more than 3,000 Informatica customers for their leadership in using data integration to drive competitive advantage and operational excellence. Judges including Mark Smith, CEO and founder of Ventana Research, and Michael Friedenberg, CEO and president of CXO Media, will select the top winners across nine different Business Enablement and Technology Enablement categories.

"What stands out about the 2008 Innovation Awards competition is the sheer breadth of value realized in integration of data across the enterprise," said judge, Mark Smith, CEO and EVP Research, Ventana Research. "As the finalists demonstrate, access to clean and complete data underpins everything from customer satisfaction to superior service delivery that enables information to be used for improving the potential of business. The use of Informatica has spread across enterprises to automate and improve information architectures to deliver and these awards exemplify why the use of technology to integrate and improve data can improve processes and performance of any organization."

"The business side of an organization's technology initiatives is not always recognized by technology companies," said Rodric O'Connor, CTO, Blum Capital Partners L.P., one of the 2008 Innovation Awards finalists. "But the link between Informatica technology and business value is crystal clear. The Informatica Innovation Awards acknowledge that link. We're honored to be part of it."

The 2008 Innovation Awards categories and respective finalists are:

Business Enablement Awards

  • Driving shareholder value in M&A - Cadbury Schweppes Americas Beverages, KPN, Virgin Media
  • Delivering enhanced customer service -, GE Money, KPN
  • Driving operational efficiency  - Department of National Defence of Canada, Electronic Arts, ING Americas, KPN, LinkShare, Oi, SEI
  • Enabling better decision making - Ahold, Dell, Deutsche Post, Fortis
  • Ensuring governance and compliance - Bank of America, D&B, KPN

"There's only one way to compete effectively in the communications/entertainment industry - customer service, outrageously fine customer service, supported by real-time access to customer data every second of every day," said Paul Froggatt, Information Management Manager, Virgin Media. "And that data has to be up to date. In spite of the merger of three companies over a brief period, that's what we promise our customers. This nomination acknowledges how much what we've accomplished means for Virgin Media and how much it means for our customers."

Technology Enablement Awards

  • Data quality - ACH Food Companies, KPN
  • On-demand data integration - Blum Capital Partners L.P., Ellie Mae
  • B2B partner integration - Defense Logistics Agency, Paramount Pictures
  • Enterprise data integration - Duke Energy, Fortis, ING Americas, KPN, T. Rowe Price

"T. Rowe Price's Technology strategic objective was to leverage our people, processes, and technologies to deliver the information our business partners require to be successful," said Gary Reicher, vice president, Database Services and Architecture, T. Rowe Price. "We established an Integration Competency Center (ICC) leveraging Informatica as our enterprise data integration solution for both operational and analytical data needs. It has yielded significant labor savings in new development and application maintenance while continuing to save on software and hardware costs for new integration projects. Informatica and our ICC represent a strategic technology framework for T. Rowe Price and we continue to benefit from the ongoing cost savings for the business putting T. Rowe Price in a better position to handle and support business for the future."

For more information on Informatica World 2008 and to register, please visit

About Informatica

Informatica Corporation (NASDAQ: INFA) is the leading independent provider of data integration software and services. With Informatica, organizations can gain greater business value by integrating all their information assets from across the enterprise. More than 3,000 companies worldwide rely on Informatica to reduce the cost and expedite the time to address data integration needs of varying complexity and scale. For more information, call +1 650 385 5000 (1 800 653 9871 in the U.S.), or visit


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