Five Years In A Row Informatica Achieves Top Marks For Customer Loyalty For Data Integration

91% of Customers Intend to Repurchase Data Integration Software from Informatica According to 2010 Customer Satisfaction Survey

REDWOOD CITY, Calif., September 27, 2010 -  Informatica Corporation (NASDAQ: INFA), the world’s number one independent provider of data integration software, today announced that for the fifth consecutive year Informatica received top marks in Customer Loyalty in the 2010 Data Integration Customer Satisfaction survey conducted by independent research firm TNS, a global market leader in insight and information.

As part of its annual customer relationship survey, TNS surveys customers from vendors offering Data Integration products. Customers are asked to share their views and perceptions of all the vendors across a range of attributes and measures. The survey also measures the relevance of numerous categories of customer satisfaction to determine how strong or weak the vendors are in each area.

“Customer service is one of the major reasons for customer satisfaction or dissatisfaction and, ultimately customer retention/attrition,” said Kimberly Collins, Managing Vice President, Gartner, in the August 30, 2010 Gartner report, “Q&A: Customer Service for 2011 and the Gartner CRM Team’s Perspective.”

Customer Retention
Customers were polled on:
1) Intent to repurchase,
2) Serving as a positive reference, and
3) Purchase intentions at the same or higher level. These measures are combined to present a ProCLI, or the loyalty score.

Attributes tied to Customer Loyalty include:

  • Customer support,
  • Ease of doing business,
  • Value/Price, and
  • Overall product quality.

In this year’s survey Informatica registered its best ever scores for Overall Quality of Customer Support and Technical Support. In addition, 84% of Informatica customers surveyed recognize Informatica as the technology leader, and over 90% indicated that Informatica’s technology direction is consistent with their long term IT strategy

“From day one we have demonstrated commitment to our customers’ success by consistently listening to them and proactively addressing their needs,” said Ansa Sekharan, senior vice president, Global Customer Support, Informatica. “Our customers have spoken loud and clear for five years in a row by once again voting Informatica as a leading data integration vendor in the market and again awarding us top marks for customer loyalty.”

Informatica has also been awarded “Rated Outstanding” certification from the industry group Service & Support Professionals Association. In 2010 Informatica expanded its offering to include language support for customers in Italy and now offers support in nine different languages through 10 support centers across the globe. The Global Customer Support team was also recognized last year with a Stevie Award for Best Use of Technology in Customer Service and was a finalist in this year’s Stevie Awards.

About Informatica

Informatica Corporation (NASDAQ: INFA) is the world’s number one independent provider of data integration software. Organizations around the world gain a competitive advantage in today’s global information economy with timely, relevant and trustworthy data for their top business imperatives. More than 4,100 enterprises worldwide rely on Informatica to access, integrate and trust their information assets held in the traditional enterprise, off premise and in the Cloud. For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or visit Connect with Informatica at, and


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