Informatica Positioned In The Leaders Quadrant For Data Integration Tools

Leading Analyst Firm Recognizes Ability To Execute and Completeness Of Vision

REDWOOD CITY, Calif., October 31, 2011 - 

Informatica Corporation (NASDAQ: INFA), the world’s number one independent provider of data integration software, announced that Gartner, Inc. has positioned Informatica in the leaders quadrant in the 2011 Magic Quadrant for Data Integration Tools report.1 In August 2011, Informatica was also positioned in the leaders’ quadrant in the 2011 Magic Quadrant for Data Quality Tools report.2  In October 2010, Informatica was also positioned in the leaders’ quadrant in the Master Data Management of Customer Data Integration report.3  The complete Data Integration Tools report, including the quadrant graphic, is available on the Informatica web site at

According to the authors of the new report, “Demand for data integration tools is growing to support the acquisition alignment and sharing of data, which is now extreme in its volume, variety and velocity. The market still favors offerings that offer fast time-to-value, enable enterprise scalability and support multiple data delivery styles.”

Gartner stated that, “Leaders in the data integration tools market are frontrunners in the convergence of single-purpose tools into an offering that supports a range of data delivery styles. These vendors are strong in the more traditional data integration patterns. They also support newer patterns and provide capabilities that enable data services in the context of SOA. Leaders have significant mind share in the market, and resources that are skilled in their tools are readily available. These vendors establish market trends, to a large degree, by providing new functional capabilities in their products, and by identifying new types of business problems where data integration tools can bring significant value. Examples of deployments that span multiple projects and types of use case are common among Leaders’ customers.”

Gartner’s evaluation criteria for the data integration magic quadrant include:
Ability to Execute

  • Product/Service
  • Overall Viability (Business Unit, Financial, Strategy, Organization)
  • Sales Execution/Pricing
  • Market Responsiveness and Track Record
  • Marketing Execution
  • Customer Experience
  • Operations

Completeness of Vision

  • Market Understanding
  • Marketing Strategy
  • Sales Strategy
  • Offering (Product) Strategy
  • Business Model
  • Vertical/Industry Strategy
  • Innovation
  • Geographic Strategy

During the past year, Informatica has further advanced its leadership position in data integration and data quality through:

  • In June Informatica introduced the Informatica 9.1 Platform for big data to empower the data-centric enterprise. Based on years of pioneering innovation, Informatica 9.1 is the first unified data integration platform designed to unleash the full business potential of big data and empower the data-centric enterprise.
  • Informatica customers and partners showed overwhelming support for Informatica 9.1 for big data offering.
  • Informatica introduced data replication solutions to support big transaction data. Informatica Fast Clone and Informatica Data Replication broadened the Informatica Platform's operational data integration capabilities giving customers more options to meet their diverse business continuity, big data and operational data integration needs.
  • Informatica delivered industry’s first dynamic data masking solution. Informatica Dynamic Data Masking provides real-time, policy-driven obfuscation of sensitive data to address a wide range of common data security and privacy challenges without requiring any changes to database or application source code.
  • Informatica powers hybrid IT with Cloud Data Integration to deliver enterprise-class security and management to Cloud Integration. The Informatica Cloud Summer 2011 release delivered enterprise-class functionality through easy-to-use cloud services that deliver universal cloud integration and unified hybrid deployment for both on-premise and cloud environments.
  • For a sixth year in a row, Informatica achieved top marks for customer loyalty for data integration in the 2011 Data Integration Customer Satisfaction survey conducted by independent research firm TNS, a global market leader in insight and information.
  • Informatica Cloud received Best of AppExchange Award for data integration from customers for the third year in a row.
  • Informatica Marketplace celebrated its first birthday. The Informatica Marketplace, a global online community of more than 125,000 active data integration users and developers, has grown 500 percent during the first year and is the largest, most robust open marketplace focused on data integration.
  • Informatica announced partnerships with NetSuite, Symantec, EMC and MicroStrategy.

“Each year Informatica continues to raise the bar around our data integration by offering new and valuable features and functionality that our customers need to stay a step ahead of the competition,” said Girish Pancha, executive vice president, Data Integration Products, Informatica. “We believe being placed on the leaders’ quadrant of the Data Integration Tools Report demonstrates that the Informatica Platform is delivering a great Return on Data for our customers’ top business imperatives. Informatica will continue to expand our data integration platform to further integrate technologies such as master data management, dynamic data masking and data replication.”

Tweet this: Positioned in leaders’ quad for data integration tools in @Gartner report @InformaticaCorp #DataIntegration #DataQuality #MDM

1 Gartner “Magic Quadrant for Data Integration Tools” by Eric Thoo, Ted Friedman, Mark A. Beyer. October, 2011
2 Gartner “Magic Quadrant for Data Quality Tools” by Ted Friedman and Andreas Bitterer.  July, 20101
3 Gartner “Magic Quadrant for Master Data Management” by John Radcliffe.  October, 2010

About Informatica

Informatica Corporation (NASDAQ: INFA) is the world’s number one independent provider of data integration software. Organizations around the world rely on Informatica to gain a competitive advantage with timely, relevant and trustworthy data for their top business imperatives. Worldwide, over 4,500 enterprises depend on Informatica for data integration, data quality and big data solutions to access, integrate and trust their information assets residing on-premise and in the Cloud. For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or visit Connect with Informatica at and

About the Magic Quadrant
Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.


Note: Informatica,Informatica Platform, Informatica Data Integration, Informatica Fast Clone, Informatica Data Replication, Informatica Dynamic Data Masking and Informatica Cloud are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.