Informatica Corporation (Nasdaq:INFA), the world’s number one independent provider of data integration software, today introduced Informatica PowerCenter Big Data Edition, a major innovation for enterprises augmenting traditional transactional data with social, mobile, cloud and machine data at high velocity, volume and variety. By leveraging new analytical platforms such as Hadoop, only PowerCenter Big Data Edition works both with emerging technologies and traditional data management infrastructure to unlock the value of big data while lowering big data costs and risks.
The PowerCenter Big Data Edition provides an innovative, no-coding environment to allow organizations to lower costs of big data projects involving new technologies like Hadoop through:
“PowerCenter Big Data Edition provides customers with a proven path of innovation, built on Informatica’s established GUI-based development environment and long-standing data integration leadership,” said James Markarian, executive vice president and chief technology officer, Informatica. “Early Hadoop adopters are beginning to recognize the challenges due to a lack of interoperability with traditional computing and data management infrastructure and the lower productivity and lack of available skills of yet another programming language. PowerCenter Big Data Edition addresses both these challenges: near-universal connectivity and no-coding development. Simply put, our value proposition for Big Data and Hadoop is to allow you to do more with your existing skills and infrastructure while safely adopting new technologies such as Hadoop.”
“Through 2015, organizations integrating high-value, diverse, new information types and sources into a coherent information management infrastructure will outperform their industry peers financially by more than 20%,” according to a September 2011 Gartner report entitled Information Management in the 21st Century.
Minimizing New Technology Risk
All new technologies like Hadoop pose certain implementation risks. PowerCenter Big Data Edition helps minimize those risks by providing:
Reducing Big Data Costs
Data is continuing to grow exponentially in volume, as well as increase in complexity and this will not stop. PowerCenter Big Data Edition enables organization to reduce big data management costs by empowering customers to:
PowerCenter Big Data Edition will be generally available in December 2012. For further information, please see the PowerCenter Big Data Edition datasheet.
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Informatica Corporation (Nasdaq:INFA) is the world’s number one independent provider of data integration software. Organizations around the world rely on Informatica for maximizing return on data to drive their top business imperatives. Worldwide, nearly 5,000 enterprises depend on Informatica to fully leverage their information assets residing on-premise, in the Cloud and across social networks. For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or visit www.informatica.com. Connect with Informatica at http://www.facebook.com/InformaticaCorporation, http://www.linkedin.com/company/informatica and http://twitter.com/InformaticaCorp.
Note: Informatica, Informatica Platform and PowerCenter are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.