Informatica Chairman and CEO Sohaib Abbasi Unveils Vibe

Abbasi Demonstrates Vibe Virtual Data Machine - Empowers Users to “Map Once. Deploy Anywhere.”

Informatica World, Las Vegas, June 04, 2013 - 

Informatica Corporation (Nasdaq:INFA), the world’s number one independent provider of data integration software, today introduced Informatica Vibe, the industry’s first and only embeddable virtual data machine (VDM), designed for the next generation of data-centric applications. Chairman and chief executive officer, Sohaib Abbasi, delivered a keynote address at the 13th Annual Informatica World conference in Las Vegas. Speaking to an audience of nearly 2,000 attendees, Abbasi demonstrated how Vibe will uniquely transform and simplify data infrastructure for developers, for IT staff and for extended business-IT teams.

With fifteen years of engineering effort behind it, Informatica Vibe simplifies the ever-increasing data infrastructure complexity - requiring fewer skills for developers to master, providing a single virtualized data infrastructure for IT staff to manage and facilitating further collaboration across the extended business-IT team.

“Today, to radically simplify data infrastructure, Informatica is launching the industry’s first and only virtual data machine – Vibe,” said Sohaib Abbasi, chairman and chief executive officer, Informatica. “Using Vibe, developers, IT staff and extended business-IT teams are more productive, efficient and effective in addition to being well-positioned to harness technology changes to their advantage.”

Benefits of Vibe


Empowered by Vibe, developers are more productive. Instead of building data integration jobs multiple times - once for traditional middleware, another time to run in the database, separately for the Cloud and, yet again for Hadoop clusters - developers build once and deploy anywhere with Informatica VDM. Vibe allows developers to “Map Once. Deploy Anywhere.” by providing near-universal access to data regardless of where it resides and by supporting common metadata-driven visual specification to transform data regardless of how it is physically processed.

IT Staff

With the power of Vibe, IT staff are more efficient. Instead of having the burden of managing multiple mappings for different deployment configurations, with Informatica VDM, IT staff can centrally manage deployment of any mapping to better utilize all computing resources. With Vibe, IT professionals “Map Once. Optimize Anywhere.” and gain an advantage even when unanticipated technology changes occur.

Extended Business-IT Teams

And, finally enabled by Vibe, the extended business-IT team is more effective. Instead of using disparate, incompatible tools, team members can utilize the comprehensive, unified Informatica portfolio of products, designed to cover the gamut of skill-levels from business users to business analysts to developers. With the common Informatica Vibe, team members “Map Once. Share Anywhere.” Any work done by a team member using any Vibe-based product can be shared and reused by all other team members using any other product powered by Vibe. 

Vibe’s Advantage Today and Tomorrow

With Informatica Vibe, individuals can “Map Once. Deploy Anywhere.” to simplify data infrastructure and harness the never-ending technology changes for their organization’s advantage. As an example, almost any data integration job developed using Informatica to run on traditional hardware can now, without additional effort, run natively on Hadoop clusters.

  • Industry leaders, customers and partner support Informatica Vibe.
  • Informatica Vibe press release.
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About Informatica

Informatica Corporation (Nasdaq:INFA) is the world's number one independent provider of data integration software. Organizations around the world rely on Informatica to realize their information potential and drive top business imperatives. Informatica Vibe, the industry’s first and only embeddable virtual data machine (VDM), powers the unique “Map Once. Deploy Anywhere.” capabilities of the Informatica Platform. Worldwide, over 5,000 enterprises depend on Informatica to fully leverage their information assets from devices to mobile to social to big data residing on-premise, in the Cloud and across social networks. For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or visit Connect with Informatica at, and


Note: Informatica, Informatica Vibe, Informatica Platform and Informatica World are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.