KEY BENEFITS: Customer Experience
Great customer experience starts with data
Fuel sales, marketing, service, and other business teams with great data
RENT A CAR drives customer satisfaction with a 360 customer view
“Informatica MDM gives us a 360-degree view of each customer’s journey and helps turn our knowledge of customers into a competitive advantage.”
Build digital trust with customers while offering new app-driven, self-service options for rentals
Understand customer preferences and history better to create a more personalized rental process
Use Informatica MDM to unlock the value of data with a 360-degree view of customer relationships
ANALYST REPORTS, EBOOKS AND MORE
Recommended Customer Engagement resources
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Get more value from your customer data
Explore related products and solutions to fuel customer engagement and data-driven digital transformation.
Create your own modern 360 customer view with Informatica. See how.