A Quick Guide to Verifying Customer Data

Strategies for verifying every email, phone number, and postal address in your database

The Marketo Manager’s Guide to Verifying Customer Data

Successful marketers understand that ongoing attention to maintaining trusted contact data is key to ensuring optimal engagement with customers and prospects. That’s why they leverage contact data verification within Marketo. In this eBook, we’ll explain how you can do the same in just a few simple steps.

Accelerate Digital Transformation with Faster Master Data Management

Why data quality matters

Big Data Demands Big Data Quality

Why data quality is critical to deliver actionable big data insights

Drive Your Business Forward With a Catalog of Catalogs

Discover and make use of all your enterprise data with end-to-end data lineage

Three Reasons Retailers Need Valid Contact Records

The customer journey begins and ends with accurate, validated contact data. See the three reasons retailers need valid contact records in this ebook.

Intelligent Data Privacy

An Agile Approach to Reduce Privacy Risk and Earn Customer Trust

Data Quality: The Hidden Enabler of Security and Compliance

Why high-quality data is easier to secure and make compliant

Data Quality: The Foundation of Every Successful Cloud Migration

How improving data quality speeds migration and accelerates cloud benefits

The Eight Essential Elements of Data Empowerment

Key takeaways from the Informatica “Data Empowerment Experts” web series, where data governance leaders share their stories and key learnings.

Five Keys to Optimize Your Data Lake with Data Governance

Ensuring that your self-service analytics projects will be fueled with trusted, governed data.

How to Govern Your Data as a Business Asset

This regulation could have significant impact on how organizations manage data pertaining to customers, consumers, partners, staff and other data subjects.

How to Scale Data Governance for Digital Transformation

This regulation could have significant impact on how organizations manage data pertaining to customers, consumers, partners, staff and other data subjects.

Just Enough Data Governance

Building critical mass in Enterprise Cloud Data Management

Operationalizing Data Governance for Enterprise Risk Management in Financial Services

Risk, uncertainty, and rising demand for compliance require that financial firms adopt, foster, and implement effective data management strategies.

Reimagine Data Governance

Reimagine data governance to deliver the trusted and secure data that digital transformation programs rely on.

Ten Data Quality Dividends

How data quality drives business value across the entire enterprise

The Business Case for Contact Data Verification

How clean, accurate, dependable customer contact data pays dividends for customer experience.

The Contact Data Enrichment Checklist

It takes accurate contact data to deliver the best customer experiences. It’s why the most effective marketers make sure their contact data is verified and enriched. In this checklist, we’ll show you how to do that in three simple steps.

The Contact Data Enrichment Primer for Marketers

How marketers can use contact data verification and enrichment

The Four Big-Time Benefits of Building a Data Marketplace

Key Considerations for CDOs Who Want to Deliver Organizational Value

The Cost of Bad Contact Data: A Workbook to Define and Present the Business Case for Contact Data Verification

Trusted contact data is a game-changer for organizations trying to improve their customer experiences. The Cost of Bad Contact Data workbook is full of facts, stats, and practical exercises to help you build the business case for a more intelligent approach to handling your customer data: contact data verification.

The Salesforce Manager’s Guide to Verifying Customer Data

A step-by-step guide to the quick and easy way to make your Salesforce contact data more reliable—without leaving Salesforce.

Three Ways to Measure Address Quality

What you can do to manage your address data and ensure data quality

No Return to Sender: Why Retailers Need to Worry About Valid Contact Records

Great customer experiences start with great contact data. Correct and verify customer contact data before it enters your systems. Bad data can ruin your customer relationships. Learn more in this slideshare presentation for retailers.

Building Lasting Relationships - Ivy League Business School Delivers a Consistent Customer Experience

Fostering alumni engagement via master data management helps keep graduates connected—with one another, and with the school–and drive endowment donations.

Unleashing the Power of Data

Success stories showcasing data-driven innovation in Data Governance & Privacy

Unleashing the Power of Data