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A Quick Guide to Verifying Customer Data
Strategies for verifying every email, phone number, and postal address in your database
Strategies for verifying every email, phone number, and postal address in your database
Successful marketers understand that ongoing attention to maintaining trusted contact data is key to ensuring optimal engagement with customers and prospects. That’s why they leverage contact data verification within Marketo. In this eBook, we’ll explain how you can do the same in just a few simple steps.
Why data quality matters
This paper examines how data enablement and data governance are organizational problems that require an organizational solution aligned with corporate strategies and implemented through people, processes, and technology.
Learn how to increase the ROI of your Epic deployment by optimizing the business value of all your data assets with holistic data governance at scale.
Why data quality is critical to deliver actionable big data insights
An exploration of Informatica's intelligent data governance solution by Bloor Research, including data quality, data cataloging, compliance and privacy, and policy management, concluding that the solution contains "all the elements that you might look for."
Bloor Research examines the state of the data governance market and concludes that the market is mature and approaching standardization.
Advice on how and why the insurance industry can best incorporate data governance for the forthcoming IFRS 17 accounting standard
Discover and make use of all your enterprise data with end-to-end data lineage
Benchmark report designed to help marketers develop effective strategies for verifying customer contact data. Based on a survey conducted by Ascend2 of 176 top marketing and sales leaders.
The customer journey begins and ends with accurate, validated contact data. See the three reasons retailers need valid contact records in this ebook.
A research report by Informatica, Ascend2, and Dun & Bradstreet
Data Management Best Practices for Ongoing Regulatory Compliance
An Agile Approach to Reduce Privacy Risk and Earn Customer Trust
How improving data quality speeds migration and accelerates cloud benefits
A report by the Eckerson Group about the new world of data quality management, including intelligent DQM tools and best practices.
Why high-quality data is easier to secure and make compliant