Data quality is essential to your company’s success. Indeed, “bad data is a customer experience killer,” according to Forrester in its latest report on top data quality providers. See why Forrester positioned Informatica as a leader among data quality vendors.
“Taking on the improvement of data quality to create great customer experiences encompasses more than knowing who customers are or even what they purchased. … This data is coming from a wide ecosystem of applications, data warehouses, big data environments, devices, and the cloud. The implication of this diverse customer data ecosystem is that data quality tools have to account for more complex and sophisticated data quality challenges...,” according to the authors of the Forrester report.
“Great data does not happen by accident. It takes great strategy and great products that provide clean, high-quality data regardless of size, format, platform, or technology, and that ensure consistent quality throughout data’s lifecycle,” said Rob Karel, vice president, Product Strategy and Marketing, Information Quality Solutions, Informatica. “We believe being positioned as a Leader by Forrester in this report illustrates our commitment to helping organizations create, manage and use great data. Informatica will continue to invest in order to make advances in holistic data governance, data quality collaboration, business user self-service, and data quality processing performance. These advances will help further users’ trust in their data and effectively address the burgeoning range of data types, platforms, workloads and data quality use cases.”
According to Forrester analysts, Informatica Data Quality:
The Forrester Wave report is an essential resource that’ll help you find the right data quality solution.