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  • How Big Data Helps UPMC Provide Premier Healthcare

    A recognized innovator in information technology, UPMC was an early adopter of electronic health records and the interoperability solutions that tie them together. Learn how UPMC uses Data Governance to understand and care for patients.

  • Nissan Customer Database creating a 360 degree view of customers

    The aim of the Nissan Customer Database is to have a fully-rounded profile of all customers and be able to improve the efficiency of their CRM. Having the ability to communicate to customers the key points vehicle ownership has to offer, and not just being present at the purchase, but to get involved and propose a customized offer to all their customers. As a result Nissan communicates to customers better and successfully converts customers.