Drive Customer Retention and Engagement and Speed Time to Value
Now available on demand
Change is accelerating in today’s world, and the need to derive customer insights from data is now a business imperative. But that’s just the first step. You also need to be able to use data to drive future customer experiences.
Join us for “MDM and Customer Centricity,” where Mark Broome, chief data officer for Project Management Institute, will share strategies for achieving better customer retention and engaging new customers. You’ll learn:
- The importance of creating a single view of a customer
- The need to integrate batch and real-time data
- How AI and machine learning can help you drive a great customer experience
- How software as a service (SaaS) helps speed time to value
Speakers:
Mark Broome, Chief Data Officer, Project Management Institute
