Challenging the perception that MDM projects can be, risky, expensive and long
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In most organisations, key data exists across an ever-increasing number of channels, systems and applications. Most are disconnected and hold critical information, which is inconsistent, incomplete, and inaccurate.
Across a range of domains, from customer to supplier, product to employee, location to reference data, organisations recognise how critically important that data is. Centrally mastering it, and creating a “single view” or “golden record” across all sources will enable them to meet strategic imperatives.
Successful data mastering is proven to:
- Deliver better customer experience
- Create sales opportunities
- Reduce risk
- Improve business insight
- Support improved supplier, product and asset management …and much more
Whilst many organisations recognise the value of a “single view” or “golden record”, the perception remains that master data management (MDM) projects can be, risky, expensive and long.
In this webinar on 8 July we will challenge these perceptions, and discuss:
- How MDM accelerators shorten project lifecycles
- Real world examples that demonstrate how properly scoped and planned MDM deployments have delivered results quickly
- The success factors, methodology, planning, and deployment best practices to accelerate MDM time to value
- How to approach an MDM project with a goal-centred mindset, setting expectations to reduce risk by maintaining stakeholder alignment and business buy-in
- How to build an initial ROI case for MDM
Who Should Attend?
- Business owners who want to better understand the business benefits of a single view / golden record, and how to develop a business case for MDM
- Programme owners concerned about the costs or risks of MDM who want to learn how to mitigate these
- Delivery / technology teams who are keen to understand what accelerated MDM means for them and their business
- Organisations who have previously attempted MDM or those wanting to migrate from a legacy platform
- Andrew Templeman, MDM Specialist, Informatica
- Mike Hudgell, MDM Specialist, Informatica
- Ian Baxter, Professional Services Director – MDM, Informatica