SendGrid

Founded in 2009, SendGrid developed an industry-disrupting, cloud-based email service to solve the challenges of reliably delivering emails on behalf of growing companies.

“Business leaders are excited about the new analytics capabilities we’re enabling with Informatica and AWS. What used to be a dream is now reality.”

Ken Apple

VP of Support and Business Operations, SendGrid

Business Need

Improve business decision-making and become truly data-driven with modern analytics

Empower business users to find and use the data they need to provide the best customer experiences

Challenges

Replace legacy data warehouse, no longer meeting needs, to support growing and evolving business data needs

Quickly integrate into new cloud data warehouse data from multiple sources in cloud and on-premises

Solutions & Results

Paired Informatica with Amazon Redshift and Looker for Cloud Analytics and a data warehouse architecture
Allows a small team to deliver accurate and reliable analytics
Empowers non-technical business users with self-service data access