Dial Corporation
The Dial Corporation is a $1.7 billion company that manufactures some of the best-known brands in the US, including Dial soaps, Purex laundry detergent and Armour Star canned meats.
“As a direct result of the rollout of Dial's Informatica powered data warehouse, we now have a more detailed focus on core products in terms of sales and service performance. Data warehousing has also completely changed the way Dial manages data as a company, and has indirectly affected the entire organization’s performance and growth.”
—Paul Cunningham, Vice President of Data Warehousing, Dial Corporation
Business Need
Improve sales performance.
Establish more effective sales promotions and product distribution strategies.
Reduce IT support and increase agility.
Lower costs: new requirements for data were expensive and slow to turn around.
Challenges
Develop a centralized data warehouse and supporting data marts.
Improve strategic reporting.
Solutions & Results
Reduced time to set up customer files from hours to seconds.
Streamlined supply chain management and inventory control.
Cut IT costs by eliminating custom coding. Shortened development time.
Products & Services
Informatica PowerCenter
Accesses, integrates, and delivers any and all data quickly and cost-effectively, without hand coding.
