Understand your customers throughout their journey
Customer 360 solutions help CX leaders overcome sizable data challenges to meet high customer expectations and demands.
Customer 360 innovates with deeper insight
Achieve tangible business benefits with a single customer view at enterprise scale.
Create better experiences
Design more engaging customer experiences to attract, retain and grow your customer base.
Improve loyalty
Build loyalty through consistent interactions fueled by an intelligent, 360-degree customer view.
Gain more visibility
Expand your view into the relationships your customers have that matter most.
Drive conversions
Optimize your resources and increase conversions through more targeted, relevant marketing offers.
Boost profitability
Align your sales and service resources more precisely with customer needs and opportunities.
Innovate faster
Accelerate your digital transformation initiatives by gaining access to trusted customer data.
Speed deployment
Use an extensible customer data model with smart fields for rapid time to value.
Use intelligent enrichment
Add green checkmark capabilities to verify and standardize customer records.
Apply next-gen matching
Combine AI-powered matching with best-of-breed declarative match rules engine.
Simplify stewardship
Streamline data stewardship through a single business user interface.
2021 Gartner® Critical Capabilities for Master Data Management Solutions
Helping our customers achieve success
“Centralizing our master data using Informatica simplifies data stewardship and governance, enables more consistent use of data to drive the business, and makes it easier to calculate important KPIs such as customer data integration.”
Gary Desai
Your essential Customer 360 resources
Extend your customer data management strategy
Product 360 (PIM)
Manage complex product content across distribution channels and at scale.
Supplier 360
Streamline vendor & supplier information management with a single, trusted data source.
Data Solutions for the Life Sciences Industry
Leverage data management solutions in life sciences to fuel your R&D, develop new therapies faster and more.
Finance 360
Cloud-native finance data management that combines MDM and AI-powered automation.
Reference 360
Manage and unlock the true value of reference data sets by centrally defining, managing and sharing.
Data as a Service
Confidently connect with customers using verified and enriched contact data.
