The Canadian Wheat Board (CWB) is the largest wheat and barley marketer in the world and one of Canada’s biggest exporters. Controlled by western Canadian farmers, the Winnipeg-based organization returns all sales revenue, less marketing costs, to farmers.
“Informatica is the glue that holds together our applications. It is a critical part of our infrastructure that keeps our business applications communicating with each other.”
Business Need
- Reduce the risks associated with pricing farmers’ grain.
- CWB lost its monopoly status, managers and sales teams needed to access better data and more sophisticated analysis in order to stay competitive.
- Deliver timely business intelligence to decision makers, farmers and industry partners.
- Modernize the business with industry-standard supply chain systems
Challenges
- Develop a long-term business intelligence strategy, including the creation of an enterprise data warehouse.
- Ensure rapid, cost-effective development of new business and technology solutions.
- Utilize data from a new supply chain platform.
Solutions & Results
- Enabled seamless integration of business and supply-chain applications.
- Enabled accurate, efficient migration of data from mainframe to repositories and archives.
- Allowed for faster dissemination of business intelligence to decision-makers.
- Improved IT productivity and efficiency.
Products & Services
Informatica PowerCenter
Accesses, integrates, and delivers any and all data quickly and cost-effectively, without hand coding.
Informatica PowerCenter Advanced Edition
Standardizes data integration at an enterprise level, across numerous projects and departments.
