Informatica Achieves Important Milestone in Cloud-First Transformation with Launch of Next-Generation ISV Partner Program

The new consumer-focused ecosystem program, ISV Innovate, will enable independent software vendor (ISV) partners to build and integrate solutions exclusively for IDMC, Informatica's comprehensive cloud data management platform.

Paris, May 9, 2023 — Informatica (NYSE: INFA), a leader in cloud data management, announced early access to its Next Generation ISV Partner Program at its ' Informatica World 2023 , the company's annual customer conference currently taking place in Las Vegas. The revamped, cloud-focused ISV Innovate program will offer a wide range of ISVs a unique opportunity to showcase their products and solutions to some of the most influential multinational companies through high-value integrations with the Informatica's Intelligent Data Management Cloud (IDMC ) .

"ISV ecosystems, and the talented partners they attract, are invaluable to cloud companies like ours, enabling them to accelerate platform and revenue growth, changing demand and bringing the latest complementary innovations to our customers. We are now ready to build a dynamic ISV program based on our IDMC platform, which will extend the capabilities of our customers with new verticals, new use cases and new solutions, and allow our partners to participate in the most diverse cloud data management ecosystem on the market today,” said Rik Tamm-Daniels, GVP, Technology Alliances at Informatica .

Due to the breadth and depth of Informatica's market-leading multi-cloud IDMC platform and its base of more than 5,000 customers worldwide, the program offers a wide range of independent software the possibility of marketing their products with ease and highlighting their skills. In turn, IDMC customers will benefit from access to more data and data management options from independent software vendors, such as:

• Data Source Providers
  • With Neo4J and SingleStore , clients can for example easily connect to these sources and read/write data from them
• Data protection and security software vendors
  • With Anonos , customers can for example benefit from end-to-end, multi-mode data protection for IDMC, so that users only have access to the data that concerns them.
• Data Enrichment Software Vendors
  • With Dun & Bradstreet and ZoomInfo , customers can, for example, enrich their Business360 and Customer360 data with essential data from these providers.
• Data-driven application software vendors
  • With Productsup, customers can, for example, combine their product catalog management solution with Informatica's Product360 for a complete product information management solution.

"Through our partnership with Informatica, users of the IDMC Master Data Management service can effortlessly connect and seamlessly integrate ZoomInfo's complete and accurate business data, resulting in unparalleled customer insights," explained Amit Rai, SVP OperationsOS Business, Solutions Engineering & Data Services at ZoomInfo . "For our joint customers, this is a big win, as they can leverage ZoomInfo's data set to improve their customer targeting, personalize their outreach efforts, and make well-informed decisions." This collaboration allows them to stay ahead of the competition and achieve remarkable success. »

“SingleStore, a leader in the real-time DBaaS market, is excited to be a part of Informatica's IDMC ecosystem. The ISV Innovate and INFAConnect programs provide us with the capabilities we need to integrate Informatica cloud products, allowing Informatica cloud customers to easily connect to the SingleStore cloud ecosystem,” said Karl Hoffmann , VP Technology Ecosystem at SingleStore .

Designed for the cloud, ISV Innovate offers self-service publishing and extension management and streamlined integration capabilities through INFAConnect. The program reduces friction with customers through extensions to IDMC developed by third-party software vendors or applications developed through the platform, and offers unique partner benefits as well as a consumption-based monetization option.

ISVs interested in participating in ISV Innovate can enroll in the Early Access Program by clicking here .

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About Informatica

Informatica (NYSE:INFA), a leader in enterprise cloud data management, enables enterprises to harness the transformative power of their most critical assets. We've created a new category of software with Informatica Intelligent Data Management Cloud™ (IDMC), an end-to-end, cloud-first, cloud-native, and AI-powered data management platform that connects, manages, and unifies data across hybrid and multi-cloud systems, empowering enterprises to modernize and enabling enterprises to advance their data strategies. Customers in more than 100 countries and 85 of the Fortune 100 companies trust Informatica to drive data-driven digital transformation.

https://www.informatica.com/