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BMW

Bayerische Motoren Werke (BMW) Group is a German multinational producer of automobiles and motorcycles founded in 1945. Its brands include BMW, MINI, and Rolls-Royce. In 2015, BMW was the world's twelfth largest producer of motor vehicles, with 2,279,503 produced.

Business Need
  • Deliver consistent communication across global communication channels
  • Enrich the online shopping experience with up-to-date, complete product information
  • Underpin product and technology announcements with the availability of critical business data
Challenges
  • Informatica’s solution to empower master data-fueled product information management to deliver engaging omnichannel experiences
  • Enable business users to more efficiently acquire, author, and publish product information
  • Manage complex product content and provide a next-generation customer experience
Solutions & Results
  • Informatica MDM – Product 360 provides a trusted view of product information
  • MDM – Product 360 helps streamline the delivery of timely product information worldwide
  • MDM – Product 360 helps to consolidate information silos to create a unified platform for global product data

Products & Services

Data Quality

Deliver high-quality clean and trusted data with enterprise-class data quality and governance that scales, regardless of size and format of data; platform; or technology.

Master Data Management – Product 360

Deliver rich product information that closes the sale no matter which channel your customers use.

25 años de relaciones de confianza

Nuestros clientes son nuestra prioridad número uno, tanto en productos como en servicios y soporte. Por eso nos hemos ganado la fidelidad de los clientes de las principales marcas durante 12 años consecutivos.