Discount Tire

Discount Tire is the world’s largest independent tire and wheel retailer, with more than 900 stores in 28 states. The company is owned by The Reinalt-Thomas Corporation, and is headquartered in Scottsdale, Arizona.

“Informatica gives us data we can trust. The technology is a core part of the Discount Tire application ecosystem.”

John Racer

Data Architect, Discount Tire
Business Need
  • Drive profitable multichannel tire retailing through a complete understanding of tire customers’ needs, preferences and behavior.
  • Create a single, 360-degree view of the company.
  • Combat competitive threat from online tire dealers.
  • Lower business risk.
Challenges
  • Integrate new SAP for Retail system with data from the rest of the enterprise, replacing a variety of in-house built and third party applications that support core financials, accounting and supply chain functions.
  • Add a large number of workflows to populate the EDW and validate the volumes of critical data flowing through the environment.
  • Cleanse and transform legacy master data for migration to SAP, including a reduction in customer duplicates.
Solutions & Results
  • Ensured the data migrated to the new SAP system was reliable, authoritative and trusted.
  • Saved hundreds of development hours, owing to the reusability of preexisting development.
  • Accelerated time to value from SAP for Retail platform.
  • Reduced data testing and validation time and resources.

Products & Services

Informatica PowerCenter

Accesses, integrates, and delivers any and all data quickly and cost-effectively, without hand coding.
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Data Quality

Transforms the way your business works by instilling trust in data at all times.
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Informatica PowerExchange

Accesses mission-critical data and delivers it throughout the enterprise wherever it’s needed, on any schedule.
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Informatica PowerCenter Data Validation Option

Provides complete and effective data validation and testing—without having to write complicated, error-prone SQL statements or use Excel spreadsheets.
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Informatica AddressDoctor

Parses, cleanses, verifies & standardizes global address data and appends country codes for global address validation
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Informatica Professional Services

Provides a full range of professional services based on Informatica’s proven implementation methodology.
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Informatica Address Verification

Parses, cleanses, verifies & standardizes global address data and appends country codes for global address validation.
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Success Stories

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