Business Need
- Create a common analytic program throughout the organization.
- Create a governance framework across the organization.
- Instill a data driven culture across Majid Al Futtaim to improve decision making and to maximize value creation from insights.
Challenges
- Managing Data as a strategic asset.
- Enable information transparency.
- Optimize decision-making processes.
Solutions & Results
- Deliver better customer experiences.
- Real time consumer interaction, targeted and personalized offerings.
- Gain deeper understanding of customers while optimizing costs to the business.
Products & Services
MDM – Customer 360
Use trusted data to deliver exceptional customer experience with customer MDM.