Kelley Blue Book

Standard for car valuation puts data at heart of every business process and decision, and improves value proposition with partners, including vehicle manufacturers, dealers and financial institutions.

Kelley Blue Book is the standard of car valuation referenced by sellers and buyers. Each week the company provides the most market-reflective values in the industry on its top-rated website www.kbb.com, including its Blue Book® Trade-In and Suggested Retail Values, and Fair Purchase Price.

Challenges

Put data at the heart of every business process and decision
Provide improved and enhanced user experience on our Kelley Blue Book website for researching and purchasing vehicles
Improve the value proposition with our partners, including vehicle manufacturers, dealers and financial institutions

The Informatica Platform will enable Kelley Blue Book to complete its data integration initiatives more efficiently, reduce the time to market for new features for Kelley Blue Book products and services, get more data processed to be analyzed, and enable Kelley Blue Book to make business decisions more quickly.

— Karen Simmons
Senior Director of the Enterprise Data Warehouse
Kelley Blue Book

Read Success Story PDF

Results

Improved efficiency in design, development and implementations of data initiatives
Leveraged the development resources across the enterprise
Reduction in training of development resources
Increased scalability for processing of large data volumes with complex business rules

Technologies Used

Informatica PowerCenter Advanced Edition
Standardizes data integration at an enterprise level, across numerous projects and departments.
Informatica PowerCenter Real Time Edition
Integrates and provisions operational data in real time.

New Resources

Keys to a Successful Business Case for Big Data: Preparing a Plan for Implementation and Achieving Business Value

per Ventana Research / 20 maggio 2013 White Papers

Next Generation Data Integration with CTI

per Informatica / 9 maggio 2013 Webinars

Improve Oracle Application Performance with Smart Partionining

per Informatica / 9 maggio 2013 Webinars

More Resources

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Informatica on Twitter

Kelley Blue Book

Challenges

Results

Technologies Used

New Resources

Casi aziendali

Altri video e storie di successo

Informatica Blogs

Informatica Corp. Marge Breya and Rick Smolan Discuss the Growing Amount of Data

Informatica Corp. Why Big Data Leaders are Made and Not Born

Informatica Corp. An EMR isn’t enough, Part I

Informatica Corp. Stepping Up to the Big Data Integration Challenge

Informatica Corp. New Methods to Optimize Data Warehouse Performance and Lower Costs

Informatica Corp. How to Improve Your Application Preformance with the Hardware You Already Have

Informatica on Facebook

Informatica Corp. Marge Breya and Rick Smolan Discuss the Growing Amount of Da

Informatica Corp. Less than two weeks until Informatica World! There are more

Informatica Corp. Why Big Data Leaders are Made and Not BornInformatica Perspe

Informatica Corp. An EMR isn’t enough, Part IInformatica Perspectivesfeedproxy

Informatica Corp. Watch & find out how to easily access & ingest most

Informatica Corp. Stepping Up to the Big Data Integration ChallengeInformatica

Informatica on Twitter

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Kelley Blue Book

Challenges

Results

Technologies Used

New Resources

Share

Informatica Corp.
Marge Breya and Rick Smolan Discuss the Growing Amount of Data

Informatica Corp.
Why Big Data Leaders are Made and Not Born

Informatica Corp.
An EMR isn’t enough, Part I

Informatica Corp.
Stepping Up to the Big Data Integration Challenge

Informatica Corp.
New Methods to Optimize Data Warehouse Performance and Lower Costs

Informatica Corp.
How to Improve Your Application Preformance with the Hardware You Already Have

Informatica Corp.
Marge Breya and Rick Smolan Discuss the Growing Amount of Da

Informatica Corp.
Less than two weeks until Informatica World! There are more

Informatica Corp.
Why Big Data Leaders are Made and Not BornInformatica Perspe

Informatica Corp.
An EMR isn’t enough, Part IInformatica Perspectivesfeedproxy

Informatica Corp.
Watch & find out how to easily access & ingest most

Informatica Corp.
Stepping Up to the Big Data Integration ChallengeInformatica