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The Data Strategy Playbook

A CDO’s Practical Guide to Delivering Business Value

As the pace of industry disruption and company transformation accelerates, ad hoc initiatives around data and analytics aren’t enough for sustainable success. You need a data strategy that will provide a foundation for the future, one that will democratize data and build a strong culture where every employee thinks about data as a strategic asset.

“The Data Strategy Playbook: A CDO’s Practical Guide to Delivering Business Value” will help you create and execute a data strategy that is mapped to business goals, process, and outcomes. It includes guidance on how to:

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  • Demonstrate the value that you as the CDO deliver to your organization
  • Map organizational and program capabilities to the data strategy
  • Prioritize strategy execution by mapping opportunities against business value and organizational readiness
  • Automate and scale with technology