Improving Digital Banking Experiences in a New Consumer Reality
This webinar focuses on how the COVID-19 pandemic has moved the majority of consumer and small business banking engagement to digital channels. Unfortunately, the ability to deliver personalized and contextual solutions is hampered by poor data quality, inadequate analytics and a lack of a trusted 360-degree customer view. Leading experts will discuss:
- The importance of a strong data strategy on the success of digital transformation initiatives
- The digital engagement strategy and data journey
- The key considerations and best practices to ensure your data is ready for a post COVID-19 world
Speakers:
Peter Ku
VP & Chief Financial Services Strategist
Informatica
Jim Marous
Co-Publisher of The Financial Brand
Andrew Salesky
SVP, Digital Advisor Solutions
Charles Schwab & Co.
