A white paper about how ecommerce succeeds with better product information

Customers want to know what they’re buying. If you don’t provide accurate product information and images, you’re not telling them what they need to know and creating a bad customer experience (CX).

Where does that lead? Fewer sales, more returns, abandoned shopping carts and not much customer loyalty.

How can you turn it around? Try product master data management (MDM).

Check out this white paper for:

  • A brief rundown of what product MDM is
  • Five opportunities to improve your CX and sales by providing relevant, reliable product information across all your channels and touchpoints
  • An example of a business value assessment (BVA) to show the potential financial rewards of MDM
How Product Master Data Management Delivers Value to Sellers

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How Product Master Data Management Delivers Value to Sellers

Thank you for your interest in Informatica. Please complete the form below to have this item emailed to you.

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Informatica will use data provided here in accordance with our privacy policy. For California consumers, see our California privacy notice.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How Product Master Data Management Delivers Value to Sellers

Thank you for your interest in Informatica. Please complete the form below to have this item emailed to you.

All fields are required.

Informatica will use data provided here in accordance with our privacy policy. For California consumers, see our California privacy notice.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.