SendGrid

Founded in 2009, SendGrid developed an industry-disrupting, cloud-based email service to solve the challenges of reliably delivering emails on behalf of growing companies.

“Business leaders are excited about the new analytics capabilities we’re enabling with Informatica and AWS. What used to be a dream is now reality.”

Ken Apple

VP of Support and Business Operations, SendGrid 
Business Need
  • Improve business decision-making and become truly data-driven with modern analytics
  • Empower business users to find and use the data they need to provide the best customer experiences
Challenges
  • Replace legacy data warehouse, no longer meeting needs, to support growing and evolving business data needs
  • Quickly integrate into new cloud data warehouse data from multiple sources in cloud and on-premises
Solutions & Results
  • Paired Informatica with Amazon Redshift and Looker for Cloud Analytics and a hybrid data warehouse architecture
  • Allows a small team to deliver accurate and reliable analytics
  • Empowers non-technical business users with self-service data access
  • Enables agile, cost-effective business intelligence on a large scale
  • Gives sales and executives easy access to customer information

Products & Services

Intelligent Cloud Services

A next-generation iPaaS, re-imagined for new hybrid data management challenges with a microservices architecture.

Success Stories

University of Michigan Ross School of Business

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University of Michigan Ross School of Business

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