Informatica Teams up with Microsoft to Help Enterprises Accelerate Cloud Data Warehousing on Microsoft Azure

Last Published: Aug 05, 2021 |
Rik Tamm-Daniels
Rik Tamm-Daniels

GVP, Ecosystem Alliances and Technology

Informatica and Microsoft Azure cloud data warehouse solution

Today, Microsoft announced an industry-first joint program with Informatica that provides customers with a free proof-of-value offer to help jumpstart one of the most business-critical and high ROI cloud modernization initiatives any company can undertake: modernizing to a cloud data warehouse.

The success and growth of today’s enterprises is founded on the distinctive link between data, agility, analytics, and insights. Enterprise data warehouses sit at the core of this equation, but they are failing organizations when it comes to the delivering the agility needed to keep pace with the demand for faster analytics and insights - I don’t know of a single company that doesn’t have a backlog of requests for data from their warehouse. Modernizing to cloud data warehousing brings this equation back into balance, but even thinking about touching the data warehouse can be a daunting prospect for companies. The conundrum companies find themselves in is that something has to be done, but how do they make a major change while minimizing risk of interrupting critical flows of data their warehouse supports today?

At Informatica, we believe the key lies in enabling customers to take an incremental approach to cloud data warehouse modernization. This approach minimizes risk, while optimizing for business ROI through AI-powered intelligence about the data in the data warehouse, where it is coming from, and who is consuming it. Kelly Services is a great example of one of many customers who have modernized to Microsoft Azure SQL Data Warehouse with Informatica.

Informatica has been providing customers with a hands-on experience demonstrating this approach with our Cloud Data Warehousing on Azure workshops at Microsoft Technology Centers around the world since early this year. We’re happy to announce that as part of the new program with Microsoft, we will be significantly increasing the number of workshops and locations globally.

But beyond adding workshops, we’re joining with Microsoft to provide qualified customers with a free proof-of-value (POV) offer using the customer’s data warehouse and data, run by cloud data warehouse modernization experts from Microsoft and Informatica. This rapid POV will provide customers with a clear path forward for adopting cloud data warehousing with Azure SQL Data Warehouse with an approach that produces business value quickly while minimizing risk.

The POV consists of the following:



At Informatica, we are excited to team up with Microsoft to bring the transformative power of AI-driven data management to accelerate the journey to the cloud for every customer who faces the challenge of scaling their enterprise data warehouse. The stakes are simply too high for companies to continue with the status quo. Together with Microsoft, we’re enabling companies to take their first step into the future at no cost.


First Published: Aug 06, 2019