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Cloud MDM - Customer 360 for Salesforce

Integrated data quality lets you capitalize on Salesforce's capabilities.

Keep your data clean

Informatica Cloud MDM - Customer 360 for Salesforce eradicates duplicate, inaccurate, and incomplete account, person, and contact records. It provides clean, trusted data to increase adoption and boost ROI. It gives you a real-time view into the quality and completeness of your Salesforce data through a user-friendly interface. It verifies email, phone, and address information and automatically detects and corrects erroneous data found in your Salesforce organization. It searches for existing records to eliminate duplicates at point of entry, and thereafter.

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Build smarter customer relationships

Informatica Cloud MDM - Customer 360 for Salesforce allows for a more complete view of your customers and prospects with integrated master data management. It automatically consolidates customer data within Salesforce from multiple cloud and on-premises systems, such as SAP, Oracle EBS, Eloqua, Marketo, and NetSuite. It populates customer records with information from existing mastered records from Informatica MDM. With enriched customer records in Salesforce, your business users have the trusted single view of customers they need to focus on building smarter relationships.

Coordinate across multiple orgs

Informatica Cloud MDM - Customer 360 for Salesforce coordinates multiple Salesforce organizations in a way that matches your business model and allows flexibility to either roll up reporting for sales, marketing, and services into a global reporting hub, or deploy a master sub org to manage and synchronize business processes across the enterprise. Enable better cross-selling and upselling through a single view across multiple business units and products. With coordination across multiple Salesforce organizations, you have the global visibility required to accelerate performance while maximizing your investment in Salesforce.

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