Direct Edge


Direct Edge, based in Jersey City, New Jersey, is an electronic marketplace where investors can buy and sell U.S. stocks. Daily trading volumes exceed one billion shares. It has 85 employees.

“Beyond low latency today, we wanted enterprise-class scalability, reliability and a vendor with a vision. That’s what makes Informatica so valuable to us.”

— John Ryan, Chief Architect, Direct Edge


Business Need

Direct Edge needed to support major anticipated increases in trading volumes as it moved to become a full-fledged stock exchange.

Lower latency throughout their system.

Reduce cost and system footprint.



Meet fast-growing capacity requirements, which could demand a 100% increase in messaging hardware investment.

Tackle shortcomings of existing messaging environment, including high average latency, high latency distributions, low throughput and limited to only TCP transport.


Solutions & Results

Resulted in $1 million savings in hardware cost.

Decreased latency by 83%.

Led to 100% uptime to data delivery.

Reduced time to market by 50%.


Technologies Used

Informatica Ultra Messaging

Delivers extremely low-latency messaging over any network, along with very high throughput, with 24x7 reliability.

Success Stories

Trading Technologies

Informatica Ultra Messaging as the core component of Trading Technologies' IT infrastructure powers a highly scalable and reliable trading platform.


Natixis builds SWIFT Messaging and Data Infrastructure on integrated solution of PowerCenter and B2B Data Transformation.

Chicago Stock Exchange

Simple, robust, ultralow-latency messaging infrastructure helps exchange retain clients and grow business.