Ensenda Drives Rapid Business Growth With Informatica

Slashes On-boarding Time of New Customers from Three Months to Two Days with Informatica B2B Data Exchange

REDWOOD CITY, Calif., June 07, 2010 -  News Facts:
  • Informatica Corporation (NASDAQ: INFA), the world’s number one independent provider of data integration software, today announced that Ensenda, Inc., a leading provider of last-mile logistics services in the U.S. and Canada, is using the Informatica B2B Data Exchange to streamline the on-boarding of new customers.
  • Informatica B2B Data Exchange, part of the Informatica Platform, removes the biggest roadblock to on-boarding customers by automating the data transformation and data exchange process.  This has reduced the on-boarding time at Ensenda from three months to just two days.
  • Provides real-time transformation and exchange of data between Ensenda core systems and diverse customer and partner systems. This makes it possible for Ensenda to accept orders arriving in almost any B2B data exchange protocol and just as readily send order requests and receive delivery status reports from its delivery partners.
  • Saves Ensenda significant time and money by replacing labor intensive and error-prone custom-coding by codeless development and automated data transformations.
  • Allows Ensenda to avoid processing delays when customers frequently change their data formats, data structures or data sources.
  • Enables Ensenda keep pace with evolving industry standards by providing automated transformation capabilities that can quickly be changed as industry and customer standards change.

Tweet this: Ensenda Accelerates B2B Data Exchange Development by 4,500% With @InformaticaCorp #B2B #data http://bit.ly/cQvpgQ

Supporting Quotes

  • “Ensenda’s goal is to minimize the time needed to on-board a customer or carrier, and Informatica greatly reduced the development effort needed to do this,” said Vianna Quock, Director of Product Management, Ensenda. “With the Informatica Platform, it made the whole process a lot faster – we’re down to doing data transformations in just two days as opposed to the months that we used to experience. This means faster time to value for our customers and partners. Now we can easily exchange data with them in any way, shape or form that they want us to, which gives us a significant competitive advantage.” 
  •  “Ensenda provides an ideal example of how a company can turn B2B data exchange from being a business bottleneck into a growth enabler,” said Juan Carlos Soto, general manager, B2B Data Exchange and Cloud, Informatica. “Data exchanged across organizations will continue to increase in complexity and companies need to implement ways to simplify and streamline the data exchange process across growing numbers of trading partners and data exchange requirements. The Informatica Platform, with its B2B Data Transformation and B2B Data Exchange components, provides a powerful solution for companies’ data integration needs today and in the future.”

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About Informatica

Informatica Corporation (NASDAQ: INFA) is the world’s number one independent provider of data integration software. Organizations around the world gain a competitive advantage in today’s global information economy with timely, relevant and trustworthy data for their top business imperatives. More than 4,000 enterprises worldwide rely on Informatica to access, integrate and trust their information assets held in the traditional enterprise, off premise and in the Cloud. For more information, call +1 650-385-5000 (1-800-653-3871 in the U.S.), or visit www.informatica.com.


Note: Informatica, Informatica B2B Data Exchange and Informatica B2B Data Transformation are trademarks or registered trademarks of Informatica Corporation in the United States and in jurisdictions throughout the world. All other company and product names may be trade names or trademarks of their respective owners.