De Mandemakers Group

DMG is one of the largest retailers of kitchen and bathroom ware, and home furnishings, in the Netherlands, Belgium, and Germany. With over 5,000 employees, the company differentiates through exceptional customer service.

“Informatica plays a strategic role in our digital transformation, helping us manage a more comprehensive home fittings and furnishings business while redoubling on Ben Mandemakers’ vision to create a better customer experience than anyone else.”

Frans Bouwmeester

Head of Business Operations, De Mandemakers Grou

Business Need

Place kitchen and bathroom fittings and home furnishings product data at the heart of digital transformation
Share information among internal departments to help enhance efficiency and drive positive customer experiences

Create a unified customer experience with information from internal and external sources

Challenges

Deliver superior customer service while managing a comprehensive line of kitchen and bath fittings, and home furnishings
Enrich supplemental product data with accompanying employee knowledge

Create a single source of truth for disparate home products

Solutions & Results

Enhances customer satisfaction through clearer communication of home products offered and more personalized service
Creates efficiencies across departments that improve processes and decrease costs

Increases revenue opportunities by boosting customer conversion and decreasing product returns and errors

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Products & Services

MDM – Product 360

MDM - Product 360 enables business users to more efficiently acquire, author, and publish product information. The master data fueled app delivers rich product information that closes the sale no matter which channel your customers use.

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