Product Information Management - Product 360

Acquire, manage, and publish accurate product information to all channels.


Key Features

Product 360 enables business users to more efficiently acquire, author, and publish product information.

User friendly and format independent

Web collaboration portal for retailers, distributors, and external data contributors, plus flexible data import capabilities

Digital asset management

Includes digital asset management to automate data processes

Automated and trusted data

Builds in Informatica Data Quality with audit trails for transparency, a detailed user concept, role-based views, and Informatica business process management

The one for omnichannel

Offers prebuilt, certified, configurable, and editable user interfaces and channel previews and exports for all major commerce systems

Product personalization and supplier trust

Is integral component of our Total Customer Relationship and Total Supplier Relationship solutions, which allow tailored marketing and avoid supplier disruption

Only end-to-end MDM solution in the market

Start small and grow to other business critical master data with multidomain MDM, Big Data, DaaS, Data Quality and Business Process Management all in one solution – on cloud or on premise.


The Forrester Wave™: Product Information Management (PIM), Q2 2014

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2015 Gartner Magic Quadrant for Master Data Management of Product Data Solutions

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Related Products & Solutions

Informatica Data Quality

Provides all your projects and initiatives with clean, trusted data to meet your business objectives, regardless of size, format, or platform of your data.

Master Data Management

Delivers reliable business-critical data so you can optimize operations and make more informed decisions.

Supplier 360

Cut costs by centralizing the end-to-end process of managing supplier and vendor relationships and the raw materials or products they supply.

GSDN-GS1 Solution

The Informatica GDSN Accelerator is an add-on to Product 360 that synchronizes product data based on GS1 standards.

Business Process Management

Automates processes and enables service-oriented application integration.

Customer Success Stories


Informatica MDM - Product 360 and Informatica Data Quality power Wasco’s Product Information Management implementation


Geiger used Informatica PIM to create a cohesive, centralized platform for omnichannel commerce


Using Informatica MDM – Product 360 as an effective and centralized resource for customer intelligence and high quality product information.