Salesforce’s Sales Cloud promised you smarter and faster sales. Workday promised simpler finance and HR. Service Cloud promised faster service. Many cloud applications promise—and deliver—a simpler, faster, smarter approach to running your business.
But none of them stand alone. Your Salesforce org likely imports leads from a marketing automation system. And it may be connected to a data warehouse for analyzing opportunities and a financial system for invoicing and an ERP system for purchasing.
As data flows through these systems, errors multiply. Names are duplicated. Addresses are entered incorrectly. Opportunities get associated with the wrong record. Suddenly, your sales reps can’t find the right record or link the right opportunity to the right account or send closed deals to the right system for processing. And what used to be simpler, faster, smarter becomes complex, slow, and very dumb.
That’s where our cloud integration and data management solutions can help. Following the same subscription model as your cloud apps, Informatica Cloud enables your sales team (or HR or customer service team) to easily manage all the data associated with their business processes.
More than 4,500 customers use Informatica Cloud to manage more than 300 billion transactions every month. We move more data in and out of Salesforce than any other vendor. Simply, quickly, and smartly.
1Worldwide SaaS and Cloud Software 2013-2017 Forecast and 2012 Vendor Shares, IDC, Dec. 2013