Banco Nacional de Costa Rica

Banco Nacional de Costa Rica (BNCR) leveraged its customer data to improve marketing, customer service, and decision making.

One of Costa Rica's leading financial institutions with 140 offices and approximately 4,500 employees, the Banco Nacional de Costa Rica (BNCR) wanted to leverage its customer data to improve marketing, customer service, and decision making. To achieve this goal, the bank first needed to merge customer data from 32 sources into a single central database.

Challenges

Eliminate inconsistencies in data from 32 disparate sources
Create central repository of trusted, reliable, standardized customer data
Continually monitor, measure, and improve data quality

Informatica Data Explorer is marvelous for discovering the quality of data, because the results are obtained quickly and the only limits to what you can do are in your mind — the tool always offers more

— Sergio Rodriguez
Director of Databases and Strategic Information
Banco Nacional de Costa Rica

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Results

Avoided $1.5 million in IT costs
Eliminated up to 33 years of manual data analysis and coding
Enhanced CRM and marketing effectiveness
Improved compliance with governmental regulations

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Banco Nacional de Costa Rica

Challenges

Results

Popular Resources

Informatica Blogs

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Banco Nacional de Costa Rica

Challenges

Results

Share

Informatica Corp.
The Power of Data: From Traditional Loyalty Marketing, to Social Marketing to Mobile Marketing

Informatica Corp.
Introducing the All New Informatica Certified Professional Program

Informatica Corp.
That’s a Wrap – Informatica World 2012!

Informatica Corp.
Informatica at EMC World – Where Big Data Needs Integration

Informatica Corp.
Data Replication is the Cure

Informatica Corp.
Informatica 9.5 for Big Data Challenge #3: Mobile

Informatica Corp.
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Did you miss Sohaib's Keynote at Informatica World last

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Informatica 9.5 for Big Data Challenge #3: MobileInformatica

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