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The Principal Financial Group

To deliver better service in a hotly competitive industry, the company wanted to build a data warehouse integrating all its sources of customer data.

The Principal Financial Group is a $187.8 billion financial services firm providing business, individual, and institutional services to 15.2 million customers worldwide. To deliver better service in a hotly competitive industry, the company wanted to build a data warehouse integrating all its sources of customer data.

Challenges

  • Centralize data from multiple disparate sources
  • Eliminate manual data integration processes
  • Integrate customer data across product lines
The Principal chose Informatica as our data integration solution because of its rich technology features. Informatica enabled The Principal to improve developer productivity and to leverage metadata throughout the enterprise and has become an integral component in our warehouse strategy.
— Rosie House
The Principal

Results

30% Improved

development productivity

Additionally:

  • Deployed enterprise-wide data repository
  • Increased effectiveness of marketing campaigns
  • Expanded cross-sell and upsell opportunities
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