Informatica MDM: Master Your Data, Master Your Business

Inconsistent and duplicate business-critical data—such as customers, products, partners, and suppliers—stored in different formats in disparate systems across the enterprise can impede strategic business imperatives. Without MDM, and thus without access to consolidated and reliable data, it is more difficult to acquire and retain customers, leverage operational efficiency as a competitive differentiator, accelerate speed-to-value from acquisitions, and support informed decision-making across the enterprise. Informatica’s MDM solution is the answer.

Informatica MDM solves these problems by providing access to consolidated and reliable business-critical data—also known as master data—across the enterprise, empowering employees to effectively address business priorities. Leading firms in financial services, life sciences, manufacturing, healthcare, government, and many other industries rely on Informatica MDM to successfully drive key business imperatives, including:

• Increasing revenue by maximizing account penetration through relevant cross-sell and up-sell offers to customers via MDM.
• Increasing profits and retaining valuable customers with MDM by aligning service delivery to an accurate measure of customer value.
• Improving efficiency through MDM by optimizing account coverage with the elimination of gaps and conflicts among channel partners.
• Accelerating M&A speed-to-value leveraging MDM by combining critical data assets more efficiently and getting a reliable view of the combined company’s assets.
• Lowering costs by optimizing capital reserves, reducing counterparty risk and improving financial instrument data management with MDM.
• Supporting compliance with state, federal, and industry regulations by implementing MDM solutions.
• Driving more confident decision-making with MDM across the global enterprise with consolidated and reliable business-critical data.

Platform Approach to MDM Delivers Maximum Business Value

Informatica MDM is designed to make your master data management (MDM) initiative successful. Its flexible multidomain MDM technology and a unique trust framework enable rapid deployments and extensibility across the enterprise. With a proven track record of success in tackling any data-driven business problem in any industry, Informatica MDM maximizes business value by delivering comprehensive, unified, open, and economical MDM on a single platform, enabling you to:

• Use a Proven and Flexible Approach to Multidomain MDM: Informatica MDM is a proven multidomain master data management (MDM) technology that leverages a platform approach. Unlike other MDM applications with fixed data models, which force you to begin with one domain, such as customer or product, Informatica MDM is remarkably flexible. Start with any domain(s) such as customer, product, partner, supplier, asset, or location and then continue to add domains as your needs grow and change over time.  Leverage your investment and effort to handle other business problems across the enterprise with MDM.
• Start small quickly and expand as needs grow: Informatica MDM supports complete configuration of its data model, business rules, security, and data stewardship functions, enabling faster time-to-value and easy ongoing maintenance than hand-coding. Start small and focused with an MDM implementation aimed at solving the most immediate business problem. Go live in months, not years, with Informatica MDM. Then leverage the same platform and effort to address additional business challenges. This flexible scalability is possible because Informatica MDM provides comprehensive support for all MDM requirements: data integration, data profiling, data quality, master data management (MDM), and data services.
• Solve any MDM-related business problem: Use Informatica MDM’s superior flexibility to solve any MDM-related business problem in any industry. Its unified MDM architecture enables you to manage multiple data domains, including product, customer, partner, supplier, account, location, and more.
• Leverage existing technology investments and skills with Informatica MDM:Maximize investments in business applications by enabling business users to access reliable data through their application of choice. IT users can leverage existing technical skills while boosting business agility and speed. Informatica MDM readily integrates with your existing IT infrastructure, and analytical and reporting systems.
• Realize faster time-to-value, lower TCO, and superior ROI: Launch MDM in 3-6 months. Informatica MDM delivers faster time-to-value at every phase of your MDM project because it is easy to configure and readily accommodates changing business needs.
• Increase business user adoption: Informatica MDM empowers business users with access to business-critical data in real-time directly within their business applications, thus increasing their adoption and use of master data.