PALO ALTO, Calif., March 20, 2000 - InterWorld Corporation (NASDAQ: INTW) today announced it signed an OEM agreement with Informatica Corp. (NASDQ: INFA), a leading provider of integrated analytic solutions for e-business, to create a bundled solution to help provide businesses with a single view of their customers across all channels in order to enhance customer relationship management (CRM) and maximize their profitability. One of today's front-running e-commerce software vendors, InterWorld plans to integrate Informatica PowerCenter.e™ e-business data-integration software with Commerce Exchange, the company's leading e-commerce software solution.

Informatica PowerCenter.e helps companies integrate large volumes of Web-based transaction and clickstream data with information from industry-leading Enterprise Resource Planning (ERP) systems, relational databases, mainframe systems and external demographic databases. Integrated with InterWorld's high-performance Commerce Exchange solution, PowerCenter.e will help retailers easily access, manage, analyze and share the huge volumes of e-commerce, transactional, content, personalization and click-stream data coming from both traditional and Internet channels as well as front- and back-end systems.

"The old saying, 'knowledge is power' holds true especially for online retail organizations conducting mission-critical activities such as merchandising, one-to-one marketing and customer service. However, knowledge that can be gained from the wealth of data these organizations generate is often lost because retailers are often ill-equipped to translate their data into business intelligence," said Steve Rabin, chief technology officer, InterWorld. "Through its partnership with Informatica, InterWorld aims to bridge this gap for its customers, delivering the right mix of business intelligence and commerce to help them drive greater brand loyalty and revenue."

"The competitive nature of e-commerce is growing more and more fierce, with success in this arena increasingly dependent on the level of service e-businesses provide their customers," said Diaz Nesamoney, president of Informatica. "By helping companies compete and win in today's digital economy, InterWorld is one of the front-running companies today helping e-businesses succeed. We are pleased InterWorld has chosen PowerCenter.e to power its vital e-commerce analytics solution."

Capturing, analyzing and reacting to Web clickstream behavior is not easy, especially when businesses are simultaneously pulling information from transactional, ERP, customer relationship management and POS systems as well as Web logs. Through their partnership, InterWorld and Informatica are aiming to make it easier for businesses to get an accurate view of their customer and supplier data throughout the entire enterprise commerce environment. For example, a business manager can easily correlate an increase in product returns with the amount of time the warehouse has been taking to ship the product. He can then recommend an effective customer service or promotional tactic in the interim to resolve the situation.

The InterWorld-Informatica solution will help companies:

• Conduct near real-time business analytics with a single view of the customer across all channels including brick-and-mortar, catalog, call center and the Web;
• Maximize supply chain efficiencies by enabling information sharing up and down the supply chain;
• Support business-to-business data exchange through support for the Extensible Markup Language (XML) standard;
• Conduct demographic profiling of customers via Acxiom's Data Network service;
• Drive and execute efficient marketing campaigns that extend throughout and beyond the Web site. For example, up-sell or cross-sell activities to new and existing customers can be conducted via showcases and dynamic recommendations;
• Source clickstream data from popular Web servers, such as Microsoft, Netscape, Apache and InterWorld's Web Broker.