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INFORMATICA INTRODUCES ANALYTIC APPLICATIONS FAMILY
TO THE EUROPEAN MARKET
PALO ALTO, Calif., April 11, 2001 – Informatica Corporation (NASDAQ: INFA), the leading provider of eBusiness analytic solutions, today announced the launch of Informatica Applications, the industry’s only cross-value chain family of analytic applications, to the European market. Available in the U.S. since last June, Informatica Applications is unique in its ability to integrate and analyze key information from across a company’s functional business areas, providing decision-makers with a valuable 360-degree view of their business.
The Informatica Applications family — Informatica eCRM, eBusiness Operations, eProcurement and eMarketplace — is the only integrated family of analytic applications that allows businesses to evaluate their customer, partner, employee and supplier relationships across the entire value chain. This comprehensive view of the company is critical in order to maximize business performance and drive profitability across today’s extended enterprise.
“The greatest value for an organization lies in being able to perform analysis across the entire commerce chain,” said Dr. Wolfgang Martin, senior vice president, Application Delivery Strategies, Meta Group. “This extends from suppliers, through internal operations, to customers. Meta Group identifies as analytic applications the class of software that instantiates the key metrics necessary to measure and then manage the performance of a business process. Leaders in this space must provide analytic applications that deliver integrated analysis that spans the commerce chain, giving a comprehensive view of every aspect of business performance of D2D (department to department) and B2B (business to business) collaboration.”
With the introduction of Informatica Applications to the European market, Informatica continues to strengthen its presence in Europe. As of the end of March, the company’s European customer base has topped 350. Also, within the last eighteen months, operations have been established in Switzerland, the Netherlands and Belgium through the acquisition of former distributors. These newly acquired partners join a strong base of existing operations within the United Kingdom and Germany, as well as an extensive network of resellers and partners throughout Europe.
About Informatica
Informatica provides eBusiness analytic solutions that enable companies to leverage business insight for competitive advantage. More than 1,100 global customers, including over half of the Fortune 100, leverage the Informatica Insight Network to integrate, analyze and personalize critical business information to improve business performance and responsiveness across the entire business value chain. Informatica products include a comprehensive family of analytic applications, the industry's most powerful data integration platform and a wide range of supporting services and partnerships. The company's list of leading customers includes 3Com, AMD, American Airlines, BMW, Boeing, Borders Group, Chevron, Cisco, CNET, Deutsche Bank, eBay, General Electric, Hewlett-Packard, Merck, Merrill Lynch, MetLife, Motorola, Philips Semiconductor, Polo Ralph Lauren, Sprint and UBS. For more information, call 1.800.970.1179, or visit the Informatica Web site at http://www.informatica.com/.
NOTE: Informatica is a trademark or registered trademark of Informatica Corporation. All other product names are trademarks or registered trademarks of their respective companies.
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