Informatica Customer Relationship Analytics recognized for achieving measurable business results for customers

REDWOOD CITY, Calif., January 7, 2002 - Enterprise analytics leader Informatica Corporation (NASDAQ: INFA) today announced that Informatica Customer Relationship Analytics software has won a Crossroads A-List Award in the Ninth Annual Crossroads Award competition. Informatica Customer Relationship Analytics, an integral part of the Informatica Applications analytic software family, won the award in the Analysis of Customer Behavior category.

Open Systems Advisors (OSA), Inc., gives the Crossroads A-List Awards annually and the awards signal technologies that have achieved business results for early adopters and are ready for adoption by mainstream users.

Informatica Customer Relationship Analytics helps enable marketing, sales and service professionals to improve customer profitability by understanding and analyzing the behavior of individual customers and linking that behavior to sales, support and Web activities. Informatica Customer Relationship Analytics helps customers understand key aspects of customer behavior and how that impacts other business processes. As part of the award, OSA interviewed several Informatica customers that used this application, and judged Informatica Customer Relationship Analytics as a winning product for companies seeking to improve business results with objective decision-making and enhanced operation effectiveness. OSA further recognized Informatica for providing the complete stack: a powerful data integration platform, cross value chain data models, and real-time delivery of analytics via Web, wireless and voice.

“Real-time enterprise analytics are becoming the must-have technology for businesses seeking to analyze their customers as well as all other aspects of their business to increase business effectiveness and stay competitive,” said Gaurav Dhillon, CEO of Informatica. “We are honored that OSA has recognized Informatica Customer Relationship Analytics as a winning application making a strong contribution to bottom-line business results.”

“Informatica helps enable customers to replace a welter of specialist tools with an Internet architecture solution to enable highly collaborative, real-time decision-making throughout the extended enterprise,” said Nina Lytton, President, Open Systems Advisors. “We congratulate Informatica on its Crossroads A-List award.”

About Open Systems Advisors, Inc. Founded in 1989, Open Systems Advisors, Inc. (OSA) provides a real-world perspective on using new technology in business. OSA's research is based on an ongoing and in-depth dialogue with hundreds of seasoned IT executives and business leaders who are using emerging technologies to achieve business results. OSA reports the Crossroads Decisions, confers the Crossroads A-List Awards and produces the Crossroads Conferences. For additional information, contact the company at: Open Systems Advisors, Inc., 268 Newbury Street, Boston, MA 02116, 617/859-0859, http://www.crossroads-osa.com/

About Informatica

Informatica provides enterprise analytic software that enables decision makers to transform business insight into competitive advantage. Informatica offers the industry's only integrated enterprise analytics suite, including a powerful data integration platform, cross value chain analytic applications, and real-time delivery of analytics via Web, wireless and voice. More than 1,370 customers worldwide, including 60 percent of the Fortune 100, rely on Informatica software to integrate, analyze, personalize and deliver critical information to managers, executives and other decision makers to optimize business performance.

Our list of global customers includes 3Com, AMD, American Airlines, BMW, Borders Group, Brocade, Brunswick, Chevron, Cisco, CNET, Deutsche Bank, eBay, General Electric, France Telecom, Hewlett-Packard, MetLife, Motorola, Nokia, Orbitz, Philips, Polo Ralph Lauren, Sprint, UBS, the U.S. Department of Justice, the U.S. Postal Service and Vizzavi. For more information, call 1.650.385.5000 (1.800.970.1179 in the U.S.), or visit the Informatica Web site at http://www.informatica.com/

Note: Informatica and Informatica Customer Relationship Analytics are trademarks or registered trademarks of Informatica Corporation. All other company and product names may be trademarks of their respective owners. ®Crossroads is a registered trademark, and ÔCrossroads A-List, ÔCrossroads Decisions and ÔBizno-tech are trademarks of Open Systems Advisors, Inc.; any other trademarks are the property of their respective owners.

Contact:

Samantha Moore
Informatica Corporation
650-385-5259
pr@informatica.com

Colleen Haikes
TSI Communications
415-808-9885
chaikes@tsicomm.com