Responsys, Inc.

Responsys is a leading global provider of on-demand marketing solutions that empower businesses to market more effectively through email, web, print, mobile, and social media channels.

Challenges

Support launch of new on-demand marketing product
Building scalable data-integration platform for expected business growth.
Control IT development costs
Manage complex data movements between numerous systems

There’s real money associated with the performance and reliability of the system, so it was important to go with a proven solution. Informatica gives us an edge in time-to-market, cost, and reliability—all the advantages of a proven platform.

—Antonio Casacuberta
Chief Technology Officer
Responsys, Inc.

Read Success Story PDF

Results

50% Reduced

software development time

30-40% Accelerated

customer on-boarding

Additionally:

Helped ensure successful launch of new SaaS offering
Will cut need for development and support resources by 50%
Will handle expected 20% increase in event-data volume

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Responsys, Inc.

Challenges

Results

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Responsys, Inc.

Challenges

Results

Share

Informatica Corp.
Does Your Encryption Based Data Security Solution Protect You From Insider Threats?

Informatica Corp.
Tips & Tricks: Informatica MDM Now Supports Record Locking

Informatica Corp.
The Power of Data: From Traditional Loyalty Marketing, to Social Marketing to Mobile Marketing

Informatica Corp.
Introducing the All New Informatica Certified Professional Program

Informatica Corp.
That’s a Wrap – Informatica World 2012!

Informatica Corp.
Informatica at EMC World – Where Big Data Needs Integration

Informatica Corp.
Informatica Involved Partners with Title I HOPEOur Corporate

Informatica Corp.
Tips & Tricks: Informatica MDM Now Supports Record Locki

Informatica Corp.
Research: 2012 Healthcare CIO 25 http://bit.ly/LqtlfO. Infor

Informatica Corp.
Last week at Informatica World, our Corporate Ctizenship pro

Informatica Corp.
"CEOs, CIOs Favor #BigData Over Social Software",

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Data is the most important asset a company has. But the more