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Pacific-Antai Life Insurance Company Limited

With 20 sales offices, more than 500 employees, and nearly 3,000 registered agents in Shanghai and Guangdong, PALIC must integrate and manage a vast amount of customer data.

Pacific-Antai Life Insurance Company Limited (PALIC) is a joint venture between China Pacific Insurance (Group) Co., Ltd., and ING Group N.V. With 20 sales offices, more than 500 employees, and nearly 3,000 registered agents in Shanghai and Guangdong, PALIC must integrate and manage a vast amount of customer data.

Challenges

  • Consolidate and integrate decentralized business data and applications
  • Shift system from policy-centric to customer-centric
  • Lay the foundation for continued growth and development
The Informatica enterprise data integration platform allowed us to understand our customer data multi-dimensionally, accelerate our business processes, and improve our customer satisfaction. More importantly, it established an accurate historical data infrastructure environment for attracting more customers in the future, and created a sophisticated and complete data system for our company.
— Edward Tsai
IT General Manager
PALIC
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Results

  • Increased processing capacity to 800,000 users daily
  • Improved customer service efficiency while reducing employee workload
  • Lowered number of transferred service calls

Technologies Used

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