c07-customer-stories

Frost Bank


Frost Bank provides a wide range of banking, investment and insurance services to businesses and individuals in the State of Texas. Founded in 1868, the organization is the banking subsidiary of Cullen/Frost Bankers, Inc., a financial holding company with assets of $17.6 billion.

“The Informatica Platform provides data integration for business intelligence and customer knowledge to segment customer audiences, tailor business streams and deliver the greatest value to customers for the least cost.”

— Uday Shetgeri, Executive Vice President, Application Development and Maintenance, Frost Bank

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Business Need

Build high-value, long-term customer relationships spanning multiple lines of business.

Break down the traditional business silos that house multiple versions of customer information, so that information can be shared across the enterprise.

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Challenges

Integrate customer, financial product and other data from more than 60 different sources, business applications, Salesforce CRM and operational data stores.

Ensure high quality data—free of errors, omissions and duplicates all data integration efforts into a single, complete platform.

Ensure data was clean, reliable and trusted.

Eliminate traditional silos of information.

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Solutions & Results

Informatica provided the business intelligence and customer knowledge to segment customer audiences, tailor business streams and deliver the greatest value to customers for the least cost

Enabled brokerage team to scrutinize customer information used by the loan, insurance, or deposit account teams with a view to cross-selling and up-selling complementary services.

Reduced average project integration time by two-thirds.

Introduced “householding” techniques to identify members of common households or corporations.

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Technologies Used

Informatica PowerCenter

Accesses, integrates, and delivers any and all data quickly and cost-effectively, without hand coding.

Informatica PowerExchange

Accesses mission-critical data and delivers it throughout the enterprise wherever it’s needed, on any schedule.

Informatica Data Quality

Achieves pervasive data quality for all stakeholders, projects, applications using a single, unified platform.

Informatica Data Explorer

Finds hidden risks, pinpoints structural issues, and stops quality problems from spreading in data.

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