c07-customer-stories

Prestige Cruise Holdings

Prestige Cruise Holdings, based in Miami, Florida, is the parent company of Oceania Cruises and Regent Seven Seas Cruises, which are recognized as market leaders in the upper premium and luxury segments of the cruise industry, respectively.

“Thanks to Informatica Cloud, Prestige Cruise Holdings’ innovation and business agility are light-years ahead of where they used to be.”

— Javier Gonzalez, CRM Manager, Prestige Cruise Holdings

org-chart-icon.png

Business Need

Improve customer acquisition and loyalty using timely, trusted views of customer and prospect data.

Power inbound and outbound call campaigns with agents.

Effectively manage bookings for both Oceania Cruises and Regent Seven Seas Cruises.

challenges_icon.png

Challenges

Rapidly synchronize the salesforce.com Sales Cloud with on-premise cruise ship reservation systems and SQL data warehouse.

Provide timely, accurate insight into travel agency partners and cruise customers.

airplane-icon.png

Solutions & Results

Improved marketing campaign effectiveness.

Helped create more targeted lists.

Baseline cloud integration completed in 12 hours; CRM system live in one month.

Transformed business agility.

Reduced operational costs through streamlined sales process management.

tech_use_icon.png

Products & Services

Cloud Data Integration

Integrate cloud-based applications and on-premise databases and applications data quickly and easily.

Success Stories

cc01-bay-and-bay-transportation.jpg
Bay & Bay Transportation

On-demand Informatica Cloud Services provides synchronization between Bay and Bay's logistics databases and Salesforce CRM.

cc03-travel-corp.png
The Travel Corporation

With Informatica’s Cloud MDM to Salesforce Travel Corporation is able to see all interactions with their customers.

cc03-educ-elements.png
Education Elements

A personalized learning platform.