Winsupply is a leading American provider of residential and commercial construction supplies, as well as industrial supplies and materials. A distribution network of more than 500 wholesale warehouse locations in 45 states serves customers in need of plumbing, heating, ventilation, air conditioning, pumps, irrigation, electrical, and other supplies. Founded in 1956, Winsupply is headquartered in Dayton, Ohio.

“As a business, we want to achieve a higher degree of profitability. Informatica will help us accomplish this over the next several decades of our existence.”

—Tom Gottweis, Head of Data Strategy, Winsupply


Business Need

Modernize technology investments to fuel growth and maintain a competitive edge

Enable evidence-based decision-making across the product supply chain

Provide a compelling user experience in physical distribution centers and online



Centralize product, supplier, and customer data

Establish better data quality and governance practices

Give stakeholders access to data via a single, trusted, and easily accessible platform


Solutions & Results

Informatica Intelligent Data Platform provides a single source of trusted information across the product supply chain

Improves data accuracy and simplifies product assortment process for suppliers

Enables data-driven decision-making

Increases online sales by 10% with simplified product search capabilities and positions company to remain competitive with a modern product data platform

Reduces workload for data stewards by 50%

Reduces time to integrate data from acquisitions to 5 days, versus 3 months


Products & Services

Intelligent Master Data Management - Product 360

Acquire, manage, and publish accurate product information to all channels.

Intelligent Data Quality

Deliver high-quality clean and trusted data with enterprise-class data quality and governance that scales, regardless of size and format of data; platform; or technology.

Success Stories


SportScheck multichannel sports clothing and equipment business centralizes its product information across all sales channels with Informatica MDM – Product 360.

Murdoch’s Ranch & Home Supply

Murdoch’s deploys Informatica MDM – Product 360 to aggregate data and unify strategies to create more engaging omnichannel shopping experiences


With Informatica MDM – Product 360, PartsSource lowered time needed to launch new products from two hours to two minutes