c07-customer-stories

Humana

Humana is a consumer-focused health company whose mission is to help people achieve their best health through outstanding clinical capabilities and personalized experiences. The company offers diverse lines of business that serve millions of people across the country including seniors, military members, and self-employed individuals.

“Informatica gives us deeper insight to how our customers interact with us. Now we can analyze information from a variety of angles and create personalized programs and plans that maximize the health of our customers and our business.”

—Phani Konduru, IT Leader of Consumer Engagement, Enterprise Data & Analytics, Humana

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Business Need

Make data from every operating unit of the enterprise readily available for business users in support of the Humana’s multi-year, multi-tiered IT strategy, called Niteo.

Create more personalized plans and programs by leveraging all customer interaction data to gain greater insights into customer needs and behaviors.

Evolve to being a health company driven to provide customers with excellent experiences across the full spectrum of their lifelong health journey from a transactional insurance company driven by improving operational excellence.

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Challenges

Bring together interaction details from numerous systems--Sales Campaigns, Clinical, Customer Service, and Digital Systems—to provide a complete, comprehensive view of all the interactions.

Reduce redundant processes for identifying, collecting, and cataloging data by creating standard processes and naming conventions for data sets.

Provide a service that will publish data to a broad set of users.

Transition from transactional data behavior to build new, health outcome-focused plans and programs based upon behavioral data.

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Solutions & Results

Reduced costs, complexity and redundancies of data collection and aggregation by centralizing storage and management of 35 data domains.

Automated delivery of data queries and reports to business users resulting in increased application adoption, trusted analysis, and consistent use of enterprise data.

Empowered the data governance operations team with applications to monitor enforcement points and better visibility into who receives what data.

Recommended outcome-based programs for lower costs and increased customer retention based on an integrated view of internal and external customer behavior.

Increased speed of subscription-based data delivery.

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Products & Services

Informatica Data Integration Hub

Delivers an innovative, publish-and-subscribe hub approach for elegant, alternative point-to-point integrations.

Informatica Data Quality

Achieves pervasive data quality for all stakeholders, projects, applications using a single, unified platform.

Informatica Cloud

Optimize your cloud deployments for Salesforce, Workday, NetSuite, Amazon Redshift, and more.

Informatica Power Center

The industry's only fully integrated, end-to-end, agile data integration platform.

Informatica Professional Services

Expertise from an award-winning global team of nearly 500 consultants at the forefront of enterprise data integration.

Informatica Global Customer Support

Designed to provide your organization with the support you need, where and how you need it.

Test Data Management

Securely provisions test and development data by automating data masking, data subsetting, and test data-generation capabilities.

Success Stories

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State of Washington

Enhancing service quality and efficiency across the infrastructure with Informatica Data Integration Hub

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CHRISTUS Health

CHRISTUS Health uses an enterprise information management system to efficiently capture, normalize, and interrogate data

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Sutter Health

Sutter Health is reinventing healthcare in the digital era with the help of Informatica MDM