"We want to make sure that no matter which Discount Tire store or channel a customer enters, we know who they are and what vehicles they own. Informatica makes this easy by consolidating all the data about a customer into a single master record, then distributing it to various applications.”
Gary Desai
CIO, Discount Tire
How top retailers harness data for seamless experiences
- Customer experience
- Omnichannel commerce
- Supply chain agility
- Operational efficiency
- Compliance and risk
Camping World delivers seamless customer experiences by creating a single view of each customer across major lines of business.
Enhance customer loyalty
Empower functions like marketing and e-commerce by embedding customer records seamlessly across business processes.
Power customer lifetime value (CLV)
Personalize customer experiences at all touchpoints – including contact center and in-store technology – to improve CLV.
Maximize marketing impact
Ensure return on ad spend (ROAS) and return on investment (ROI) by leveraging clean, governed data for maximum impact.
Discover how Kwik Trip, a convenience store leader, has built better customer experiences and fostered brand loyalty.
Accelerate product onboarding
Onboard products quickly with clean and consistent product data to fuel omnichannel sales conversions.
Personalize customer experience
Empower workers and boost CLV by personalizing customer experiences from the contact center to in-store technology.
Optimize supplier management
Quickly identify, source and onboard new suppliers and manage spend across the entire supplier network.
Optimize your supply chain and maximize revenue.
Accelerate supplier onboarding
Swiftly onboard suppliers in minutes, efficiently source new ones and manage spend across the entire supplier network.
Boost supply chain collaboration
Share data with trading partners while governing partner data, protecting internal data and managing complex EDI and EDIFACT data.
Optimize warehousing and transportation
Establish and understand service-level agreements (SLAs) while ensuring assets can be tracked across the supply chain.
Learn how Land O’ Lakes thinks cloud-first with Informatica long-term technology strategy.
Optimize sales and inventory management
Determine near real-time sales and inventory levels across the store and supply chain network.
Streamline after mergers and acquisitions (M&A)
Protect financial data and rationalize systems during mergers, acquisitions and divestitures while remaining compliant.
Boost supply chain collaboration
Share data with trading partners while governing partner data, protecting internal data and managing complex EDI and EDIFACT data.
Learn how Yamaha drives data consistency and collaboration across the business while reducing IT costs and overheads.
Facilitate compliance and privacy
Help ensure customers’ right to privacy and get ahead of compliance regulations like GDPR and CCPA.
Enhance compliance for M&A
Rationalize systems after mergers and acquisitions while remaining compliant and operationally effective.
Support ESG reporting mandates
Establish sustainability compliance, meet reporting requirements and provide transparency through an ESG data hub.
Hear from our customers
Asics develops a master data strategy, standardizing its source of truth globally and reducing quality errors by 25%.
Yamaha unifies its data and analytics into a single, AI-powered platform and reduces IT costs with Informatica.
BSH accelerates the delivery of trusted data for powerful data-driven decision-making with Informatica.
SOLUTION BRIEF
The Future Priorities of Global Retailers and CPG Brands
Drive innovation with trusted partners
- Cloud ecosystem partners
- Technology partners
- Global system integrators
- Channel partners
Resources to get started
FEATURED WEBINAR
Webinar - Unlock Customer Lifetime Value with Data-Driven Retail Personalization
Industry Accelerators for Retail and CPG
How to Champion Retail’s Next Evolution with AI-Ready Data
How Retail and CPG Leaders Build Resilient Supply Chains with AI-Ready Data
Modernizing Data Management: The Game Changer for Meeting ESG Mandates in Retail and CPG
Solve your data challenges with market-leading solutions
Pay only for what you use with consumption-based pricing
data consumers
Intelligent Data Management Cloud™
data integration & Engineering
Access and integrate data at scale using elastic and serverless computing.
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API & App
Integration
Connect your applications and automate end-to-end business processes.
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data quality & observability
Deliver consistent, trusted, and governed data across the enterprise.
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MDM & 360
Applications
Innovate with 360 views of business data and trusted intelligent insights.
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MORE
Governance,
Access & Privacy
Data intelligence to govern, protect and democratize your data.
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DATA SOURCES
FAQ
Informatica Intelligent Data Management Cloud ensures reliable and clean data, which is critical for effectively deploying AI and generative AI, enabling omnichannel retail and CPG brands to enhance customer experiences and drive innovation.
Informatica invests in advanced data governance and privacy tools that help retail and CPG industries navigate and stay ahead of regulations like ESG, product passports, FSMA 204 and GDPR, ensuring compliance and secure data management.
Informatica Intelligent Data Management Cloud provides a 360-degree customer view, integrating transactional and interaction data to enable targeted marketing and tailored product offerings, thereby personalizing customer experiences.
The Informatica Intelligent Data Management Cloud provides end-to-end visibility with data integration and analytics, enabling retail and CPG companies to predict demand, manage inventory and mitigate supply chain risks effectively.
Deliver a unified retail experience