Data plays a central role in enabling a unique customer experience, the key differentiator for retail organizations to achieve competitive advantage.
Without a complete, trusted, timely view of customer data, organizations struggle to provide personalized offers, negatively impacting brand loyalty.
To maintain consumer trust and comply with regulations, weaknesses and gaps in existing data management and governance must be addressed.
Maintaining product inventory across stores and online depends on access to real-time, accurate data, agile supply chains, and the ability to analyze customer demand trends.
Learn how companies using master data management to manage product data across their businesses are seeing up to 76% greater annual revenue growth.
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