Global Car Rental Company

This Informatica customer is a global leader in the car rental industry.

“We found that Informatica Multidomain MDM was the only solution that could meet the complexity and demands of our data-driven transformation.”

Master Data Leader

Global Car Rental Company
  • Drive global, data-driven digital transformation to grow revenue by streamlining vehicle reservations, rentals, sales, and fleet management
  • Improve data quality and governance and leverage data as an asset to improve forecasting models, and reduce costs
  • Offer convenient and positive rental experiences to more than 100 million consumers and business customers around the world
Solutions & Results
  • Create a global single source of truth about customers, locations of vehicles, and financials with Informatica Master Data Management
  • Use embedded data integration and data quality to quickly acquire data, make any required corrections, and apply governance processes
  • Improves B2B and B2C customer satisfaction, helping the business retain customers, grow loyalty and market share in a highly competitive industry
  • Provide a single view of customers and their interactions across brands, with the ability to identify consumer household and business subsidiary information
  • Enabled eight figures of revenue growth with a single source of information for customers, financials, and vehicle data
  • Empowers the business to use high-quality, governed data to offer new services, reduce risk, and lower operating costs
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Products & Services

Customer 360

Discover how to strategically manage, visually explore and securely share customer data to deliver great customer experience.

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